In Wes Gray's prior book, Quantitative Value, he described a complex systematic value strategy strategy using techniques limited to sophisticated quants at large quantitative hedge funds on Wall Street.Why not do the same thing for Momentum? The first part ofhisnewbook, co-authored with Jack Vogel, willfoul outline what momentum investing is and what it is not. Many value investors are confused by momentum and incorrectly assume it is growth investing. Similarly, technical traders consider momentum to be an esoteric academic concept that some quant managers add into their value models. The reality is that momentum stands on its own two feet as a stock selection strategy. Quantitative Momentum willeducate investors about momentum and highlight that the phenomenon has deep roots in behavioral psychology and is widely utilized by sophisticated hedge funds on Wall Street.